VW MEXICO REVS UP FOR JETTA COMPONENT PRODUCTION

To prepare for the production of its new Jetta, Volkswagen turned to a combination of international plants and external

suppliers to produce portions of the car

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s new motor and axle assemblies. Volkswagen Mexico Components

$($

VW Mexico

$)$

won a competitive bid to produce several motor and axle parts and assemblies, including the front axles and corner

$-$

module

assemblies. The team at the VW Mexico plant had

$2$

$1$

$$months and a budget of US$

$3$

$.$

$3$

$$million to design and install the

assembly line and begin mass production of parts.

Background

VW Mexico won the competitive bid for the component assembly project by proposing a fixed cost for part production. This

meant there would be no room for budget overruns. Any work that exceeded the budget would be incurred as a loss.

The front axle and corner

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module assembly production was overseen by a Project Management Professional

$($

PMP

$)$

$$and the

project was one of the first to be managed by the VW Mexico project office, which provided oversight for the entire portfolio

of programs and projects related to the production of Jetta components. The project manager and team would have to help

develop and introduce internal processes that future teams would follow. In addition, a new supplier was selected for the

project while the equipment procurement process was underway. This late addition resulted in a two month delay in the

acquisition of the assembly lines.

Challenges

The VW Mexico team used standard management processes, as described in A Guide to the Project Management Body of

Knowledge

$($

PMBOK

$$

$$Guide

$)$

$,$

$$to complete the assembly line project on

$-$

time and under budget. To oversee the complex

project, VW Mexico established a project management office

$($

PMO

$)$

$,$

$$which was responsible for monitoring and controlling

the overall budget and schedules for the Jetta

$-$

related projects. Once VW Mexico was awarded the assembly project, the

PMO coordinated with the finance department to obtain the resources necessary for the project. A project manager was

selected and the manufacturing department manager was named project sponsor.

The project manager, supported by a member of the planning department, integrated the plans submitted by various project

participants and developed a work breakdown structure

$($

WBS

$)$

$$and detailed the timeline for the overall project. The WBS

served as a roadmap for each phase of the project. While the manufacturing and quality departments were involved

throughout the project, other departments could be consulted as necessary. The project manager was responsible for

overseeing the WBS and involving other departments at appropriate times.

Solutions

From initiation to closing, the project was divided into five phases with nine milestones over two years. The timeline

included all work from procurement and fabrication of equipment through assembly line testing and optimization. The final

phase ended with the start of axle production and corner

$-$

module assembly. In addition, a corresponding quality plan was

developed using the standards of the components plant, which was integrated into the timeline. The project manager held

regular meetings with the core team to keep all departments informed of progress. The assembly line supplier visited the

VW Mexico plant on several occasions to review progress and provide assistance in addressing any issues. Additional

departments were involved when needed, and a project status report

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detailing performance index to indicate progress

relative to the overall timeline and budget

$$

$$was distributed monthly to all departments. Because of the strict budget

adherence requirements for the project, financial resources were blocked to avoid overruns.

In each meeting, participants had the opportunity to request specific changes to the WBS

$.$

$$Discussions were documented

for quality purposes and changes were approved by both the project manager and project sponsor.

To ensure the project would be completed on time, the project manager found creative ways to resolve timing issues

created earlier in the process. To offset a two

$-$

month delay in receiving assembly line equipment, the manufacturing group

conducted training while the maintenance group assisted the subcontractor with installation of the assembly line equipment.

By performing these two events simultaneously, the project manager prevented future delays that might cause the project to

exceed the timeline.

$$parts being produced met company quality

specifications.The final step in managing either positive$/$supportive or negative$/$adverse project stakeholders is to develop implementation

strategies for dealing with them. Once project implementation strategies are operational, the project team must take a

proactive posture. Critically discuss this proactive posture that you have studied in the context of the case study project