w OTTON ab X, X Paragraph Styles Editing Sensitivity * A ' Font Sensitivity 1. Identify and explain the concept of management, Junctions, roles ana shILLS manager (Lol.1) Td signment-1 Please read the case Did Major League Baseball Value Money over Bob Bowman's Behavior on Page number 39-40, Chapter 1 "The Exceptional Manager" available in your textbook/e-textbook Management: A Practical Approach 9th edition by Kinicki, A., & Williams, B., and answer the following questions: ssignment Question(s): (Marks 5) What is the underlying problem in this case from Commissioner Rob Manfred's perspective? (1mark) Why do you think Bowman's behavior was ignored for over 10 years? (1 mark) 5. What would you have done if you were Commissioner Manfred? (1 mark) 7. Which of the seven challenges to being an exceptional manager did Commissioner Manfred face in dealing with Bowman? How did he handle them? (2 marks) Management in Action Did Major League Baseball Value Money Over Bob Bowman's Behavior? Major lexue Baseball (MLB) is the oldest major pro- lesional sports league in the United States. It is com- posed of 30 teams in two leagues, the National League and the American League, each containing 15 teams. The two leagues merged into a single organization in 2000 and are led by the Commissioner of Baseball. 19 The Commissioner oversees the hiring and manage- ment of umpiring crews and negotiates all contracts controlling marketing labor, and television rights MLB Advanced Media (MIBAM) is the multimedia arm of MI.B. It was formed in 2000 by then Commis- sioner Bud Selig Se lig was Commissioner from 1998 to 2015. MLBAM "operates the official website for the leasrue and the 30 Major League Baseball club websites The Exceptional Manager Zoom out (Ctrl+Minus) via MLB.com, which draws four million hits per day. The site offers news, standings statistics, and sched- ules, and subscribers have acoess to live audio and video broadcasts of most games. The company alsoem- plays reporten, with one assigned to each team for the season and others serving more general beats. MLB Advanced Media also owns and operates Baseball- Channel brand MLB Radio.-134 with employees outside the office. These concerns were raised at least 10 years ago with Bob DuPuy, MLB's president and chief operating officer, who in turn informed Commissioner Selig ! Bowman was considered brilliant yet hard on others. The Wall Street Journal reported that he would just talk down to people, often yelling. "Just disrespectful.-M2 More recently. Bowman was accused of pushing an executive for the Fenway Sports Management, the Red Sox parent company, and verbally abusing an em- ployee in October 2017). It also was alleged that Bowman hird women to entertain people at the 2016 All-Star Game. These women were believed to be escorts and some of them were heard encouraging attendees to leave to have sex quickly so that they could return to solicit another attended, according to The Wall Street Journal A former high-ranking baseball official told Wall Sired Joumal reporters that what Bowman "gave in heartburn was always overshadowed by what he gave in money. This individual also stated that Bud Selig "had no interest in dealing with it "144 NOW WHAT? Currunt MLB Commissioner Rob Manfred said he was unrware of Bowman' historicaly bad behavior le did, however, believe that the latest incidents necessi- lated a conversation with Besman. This comersation resulted in a joint decision that it was time for Bowman to leave BOWMAN AND HIS SUCCESS AT MLBAM Bob Bowman was hired to run MIBAM in 2000. Prior to that he worked as treasurer of the state of Michigan from 1983 to 1990 and then for IIT Corp. He ultimately became ITTs president and chief oper- ating oflir.1 Bowman was given great latitude and autonony by Commissioner Selig. He thus decided to locate MIBA M's headquarters two miles away from the league office on Park Avenue and ran his operation like a fefdam, according to The Wall Street Journal A reporter from the New Yon Times concluded that the physical distance between the two corporate offices and Bowman's abiliy to deliver enormous profits for the league and its team owners, apparently enabled Bowman to operate with little scrutiny from league officials.-14 MLBAM prospered under Bowman. The New York Times reported that ML BAM became the crown jewel of Major League Baseball the envy of every sports league and one of the most important companies as the broadcast world transitioned to digital streaming Il generates hundreds of millions of dollars in revenue annually, and 75 percent of a spinoff company. Bam. Tech has been sold for $258 billion. Current MIB Commissioner Rob Manfred said "Bob's vision made our rame even more accessible and enjoyable to millions of fans. Bowman's suocess led one reporter le conclude that he was once considered one of the two or three most powerful figures in all of professional sports" It was even suggested that Bowman should have been elected over Rob Manfred as Commissioner, and as a possible sucae ser to replace Bob CEO of The Wall Disney Company , ALLEGATIONS PERSIST ABOUT BOWMAN'S BEHAVIOR Reporten from The Wall Streer concluded that Bowman was forced to resen per years of troubling workpiloe behavior that former baseball executives were said to be made aware of at least deal The reporters noted evidence testing that man Hentad in a pattern of behavior that included prano- sitioning female colleagues alles having consen- sual relationships with subordinater and du titre culture of parking and heavy drinking Bowman provided a staz ment to The Wall Street Journal He acknowledged that MLBAM's culture was hardworking and driven, and that his behavior was in- appropriate. He took full responsibility for his actions ile also ardloscied to thee he offended or hurt Following Bowman's departure, Commissioner Manfred made it mandatory for all full and part-time staff to par cipate in a 45-minute online training counce that used on discriminate and harassment Manfredwants employees to have practical took they can we in combating disruptive employee behavior according to 7 Hal San Journal Manfred also addressing the culture an en MB and MIBAM His solution is to combine the wo ces in one location in the summer of 2019. FOR SOUSSION Trole San When the under moblem in the case from dem Re Manted sinen Why do you think shehavice was enored Tor Fan Wheu han dondwetu mer Manne FIAT