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Watch the following two commercials: Commercial #1: Nationwide- Sometimes | Nationwide on Your Side Soundtracks ft. H.E.R. - YouTube Commercial #2: Lindt- Lindt Lindor -

Watch the following two commercials:

Commercial #1: Nationwide- "Sometimes" | Nationwide on Your Side Soundtracks ft. H.E.R. - YouTube

Commercial #2: Lindt- Lindt Lindor - "Do you dream in chocolate?" - YouTube

For EACH commercial, identify the following as demonstrated in the commercial (list your answers numbered 1-8):

  1. The product
  2. The type of advertising appeal
  3. The use, prominence and appeal of trademarks
  4. The image portrayed
  5. The product's packaging
  6. The use of sex in the commercial and its effectiveness in promoting the product
  7. The targeted audience
  8. How reaching the audience was accomplished

Note: You must identify elements of BOTH commercials individually. You will have 16 total answers.

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