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Watch the VIDEO Why Exhibit at a Trade Show(https://www.youtube.com/watch?v=vLSMJJrd0U0). The speaker discuses six (6) reasons why she thinks this is important. They are: 1) Face

Watch the VIDEO "Why Exhibit at a Trade Show"(https://www.youtube.com/watch?v=vLSMJJrd0U0). The speaker discuses six (6) reasons why she thinks this is important. They are: 1) Face to Face interactions 2) Business branding 3) Establishing current credibility 4) Setting an additional selling stage 5) Networking with peers 6) Create a strength of community. For this question I want you to explain what she meant by number 3 (Establishing current credibility) and why a trade show is a great opportunity to accomplish this goal.

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