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We are a XYZ company wants to sell Cree Lightning company a CCTV to add on their bulb. Questions: Description of your product/business service 1.

We are a XYZ company wants to sell Cree Lightning company a CCTV to add on their bulb. Questions: Description of your product/business service

1. Your market share, positioning, target market, key competitors, key differences

2. Your unique selling proposition Preparing and planning for the approach

3. What t is the objective of the call?

4. How will I know the call is successful? What would make this call a success? Students to provide one success criteria.

5. What are the key points I want to cover on the call? Students to provide a minimum of three key points.

6. What questions will I ask? And/or what statements will I make? Students to provide a minimum of four questions and/or statements (or a combination).

7. What do I want my prospect customer to do? Students to provide at least one next/follow up step.

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