Question
We are all aware of the technology price curve: when first introduced, products have the highest prices and the most instability. As these products settle
We are all aware of the technology price curve: when first introduced, products have the highest prices and the most instability. As these products settle into the market, they become more reliable and the price falls, sometimes very quickly. People who make those first release purchases are called early adopters. You may refer to Roger's Theory of Innovation Diffusion which suggests that innovation adoption depends upon a. Relative advantage of the technology; b. Compatibility of the technology; c. Complexity of the technology; d. Trialability of the technology; e. Observability of the technology.
Do some research on Rogers theory and rank order the above 5 points in decreasing order of importance as you feel it, also provide justification for your ranking order. Do you consider yourself as an early adopter or later adopter, or somewhere in the middle? Share your thought process on this.
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