We just finished studying pricing within the marketing mix, the variables that marketers must consider when setting prices, and the role it plays in the financial success of a business. Now we are studying distribution and its role in ensuring that the right products are in the right place at the right price at the moment the customer wants to buy.

Currently Canada, and much of the world, are experiencing high inflation figures. Consumers are seeing large price increases on many products, including food items. Within the marketing mix price and distribution $($place$)$ influence, or are impacted by$,$ inflation. Students are to consider who along the supply chain has contributed to increased food prices. How have these chain members contributed to inflation, and do you believe these contributions are within their control? Discuss three $(3)$ chain members that directly or indirectly impact the food supply chain.

Students are to submit this assignment individually or with a partner. Secondary research is encouraged, provide in$-$text citations and references when appropriate.

$1.$ Chain member #$1$: $\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_$

$2.$ Chain member #$2$: $\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_$

$3.$ Chain member #$3$: $\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_$