Week 4 Self Study

LinK:

https://www.youtube.com/watch?v=bEusrD8g-dM&t=1s

To be creative, you need to practice out-of-the-box thinking, describe how you do this?. What is divergent information? Unfounded assumptions prevent you from thinking creatively, why is that.

Link:

http://www.ijbssnet.com/journals/Vol.%202_No._10%3B_June_2011/13.pdf

Describe the methodology that small companies use to generate ideas? Describe the theoretical framework?