Question
WEEK 6 CASE STUDY FOR MCDONALDS CORPORATION PART 3, RATIO ANALYSIS: (1) LIQUIDITY: FY 2018 FY 2017 Current Ratio: McDonalds ____ ____ Wendys ____ ____
WEEK 6 CASE STUDY FOR MCDONALDS CORPORATION PART 3, RATIO ANALYSIS: (1) LIQUIDITY: FY 2018 FY 2017 Current Ratio: McDonalds ____ ____ Wendys ____ ____ Quick Ratio: McDonalds ____ ____ Wendys ____ ____ Comments On The Companys Liquidity: Be sure to include comments! The numbers are meaningless by themselves. Comment on what you see. What story do the numbers tell? (2) ASSET MANAGEMENT FY 2018 FY 2017 Total Asset Turnover: McDonalds ____ ____ Wendys ____ ____ Average Collection Period: McDonalds ____ ____ Wendys ____ ____ Comments On The Companys Asset Management: (3) DEBT MANAGEMENT: FY 2018 FY 2017 Total Debt to Total Assets: McDonalds ____ ____ Wendys ____ ____ Times Interest Earned: McDonalds ____ ____ Wendys ____ ____ Comments On The Companys Debt Management: (4) PROFITABILITY: FY 2018 FY 2017 Net profit Margin: McDonalds ____ ____ Wendys ____ ____ Return on Assets: McDonalds ____ ____ Wendys ____ ____ Return on Equity: McDonalds ____ ____ Wendys ____ ____ Modified Du Pont Equation, FY 2018: Chosen Co. Competitor Net Profit Margin ____ ____ Total Asset Turnover ____ ____ Equity Multiplier ____ ____ Comments On The Companys Profitability: (5) MARKET VALUE RATIOS: FY 2018 FY 2017 PE Ratio: McDonalds ____ ____ Wendys ____ ____ Market to Book Ratio: McDonalds ____ ____ Wendys ____ ____ Comments On The Companys Market Value Ratios:
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