Week 8 Case Study 17.1: Nucor Corporation: Innovation, Change, and Motivation

Read Case Study 17. 1 and answer the following two questions:

1.Three noteworthy ideas from the management philosophy of Nucor: "reward them richly, treat them with respect, and give them real power." (F. Kenneth Iverson)Rank them and then support your ranking.

2.Increased competition has brought pressureto streamline the company with the prospect of more detailed job descriptions. Using Kotter's steps, argue the shape and content of each of the first three steps.