WEEKLY QUESTIONS:) 1. Name and describe the five different types of digital presence with an example of a website/company. 2. For any ONE of the digital presence examples given as answer in question 1, how can the website/company utilise the three options for online media investment? INDEPENDENT ONLINE TASK: Your university 1. A non-profit organisation 2. A restaurant 3. A health/ fitness club 4. An airline company I Using the businesses listed above, your group is required to (a) conduct a SWOT analysis. (b) based on the SWOT analysis, suggest a strategy from the product/market expansion grid and (c) an appropriate marketing mix to implement that strategy.