Question
We're an importer of various products that are suited to direct marketing promotion. In particular, we are heavy users of late-night TV info-commercials. Our approach
"We're an importer of various products that are suited to direct marketing promotion. In particular, we are
heavy users of late-night TV info-commercials. Our approach is simple - find fun, novelty or
self-improvement products from overseas, import them, and then effectively promote them."
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International Marketing & Export Management
Authors: Gerald Albaum, Edwin Duerr
7th edition
273743880, 978-8131791189, 8131791181, 978-0273743880
