Question
what a marketing plan is and describe the different components of the marketing plan explain how the marketing plan is helpful to the organization. take
what a marketing plan is and describe the different components of the marketing plan
explain how the marketing plan is helpful to the organization.
take the elements/components (such as the SWOT, goals/objectives, etc.) and translate/apply them into how they would be carried out into the execution of a marketing strategy.
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Advertising & IMC Principles & Practice
Authors: Sandra Moriarty, Nancy Mitchell, William Wells
9th Edition
9780132998208, 0132163640, 132998203, 978-0132163644
