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What advantages do you see in the use of the behavior sequence model for marketing researchers and for marketing managers?
What advantages do you see in the use of the behavior sequence model for marketing researchers and for marketing managers?
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The behavior sequence model is that the process adopted by the consumers while making a sale This is ...
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Project Management Achieving Competitive Advantage
Authors: Jeffrey K. Pinto
3rd edition
132664151, 978-0132664158
