Question
what are 3 factors that impact consumer responses to the advertising campaign. could you please describe each one could you also please describe 2 types
what are 3 factors that impact consumer responses to the advertising campaign. could you please describe each one
could you also please describe 2 types of research resource requirements for an advertising campaign?
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Marketing Management
Authors: Dawn Iacobucci
1st edition
1285429958, 978-1285429953
