1. What are some of the complexities of managing and implementing a global alliance? Why should a company seek a global alliance over other forms of market entry?

1. Motivating employees in diverse cultural settings is a constant challenge for multinational managers. If you were a manager in a multinational organization, in the context of the motivation theories we have seen in our course, which theory would you most adopt to increase the motivation of your employees? Explain in detail why and in what way you think it would increase the motivation of your team.