Question
What are the advantages and disadvantages of franchising in China from Jim Bryants perspective? What can Bryant do to overcome the disadvantages? From Subways perspective,
What are the advantages and disadvantages of franchising in China from Jim Bryant’s perspective? What can Bryant do to overcome the disadvantages? From Subway’s perspective, is franchising the best entry strategy for China?
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There are a couple of advantages of franchising in China Firstly a winwin proposition which is combined the Western expertise of franchisors with know...
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International Business And The New Realities
Authors: S. Tamer Cavusgil, Gary Knight, John R. Riesenberger
2nd Edition
9780131738607, 131738607, 978-0136090984
