Question
What are the characteristics of Marketing 2.0 and Marketing 3.0? What makes Marketing 4.0 different from 2.0 and 3.0? What does Kotler mean as The
What are the characteristics of Marketing 2.0 and Marketing 3.0?
What makes Marketing 4.0 different from 2.0 and 3.0?
What does Kotler mean as "The New Customer path in connectivity Era"?
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Consumer Behavior Buying, Having and Being
Authors: Michael R. Solomon
11th edition
978-0133451153, 133450899, 133451151, 978-0133450897
