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What are the four characteristics of good ad copywriting? Copywriting should be CLEAR. Copywriting should be FUNNY. Copywriting should be EVOCATIVE. Copywriting should be

What are the four characteristics of good ad copywriting? Copywriting should be CLEAR. Copywriting should be FUNNY. Copywriting should be EVOCATIVE. Copywriting should be INTRIGUING. O Copywriting should be COMPELLING. Copywriting should be COMPLEX.

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