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What are the four characteristics of resources that lead to sustained competitive advantage according to the resource - based theory? Valuable, Rare, Difficult to Imitate,

What are the four characteristics of resources that lead to sustained competitive advantage according to the resource

-

based theory?

Valuable, Rare, Difficult to Imitate, and Nonsubstitutable

Cost

-

effectiveness, Efficiency, Reliability, and Consistency

Abundant, Easy to Acquire, Simple to Manage, and Highly Substitutable

Financial, Physical, Technological, and Human

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