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What are the key strategies employed by Media Arts professionals to navigate the tension between commercial viability and artistic integrity in an increasingly corporatized media
- What are the key strategies employed by Media Arts professionals to navigate the tension between commercial viability and artistic integrity in an increasingly corporatized media landscape ?
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Crafting and Executing Strategy The Quest for Competitive Advantage
Authors: Arthur Thompson, Margaret Peteraf, John Gamble, A. J. Strickland III
19th edition
78029503, 978-0078029509
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