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What are the major challenges that Amazon faced in India? How does the Indian market and consumer differ from those in the US? What actions
- What are the major challenges that Amazon faced in India?
- How does the Indian market and consumer differ from those in the US?
- What actions has Amazon taken to adapt its services and its business model to the Indian market?
- Who are Amazon's major competitors in India and what challenges does Amazon face from its established competitors?
- What international marketing lessons can be learned form the Amazon experience in India?
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Project Management Fundamentals Key Concepts And Methodology
Authors: Gregory T. Haugan
2nd Edition
1567262813, 9781567262810
