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What are the opportunities and threats of online distribution facing by Starbucks What are the differences in the marketing mix (product, price, promotion) strategies between

  1. What are the opportunities and threats of online distribution facing by Starbucks
  2. What are the differences in the marketing mix (product, price, promotion) strategies between own platform (Starbuck) and online marketplaces.
  3. suggestions for product, pricing, and promotion strategies for Starbuck online platform and online marketplaces

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