1. What are the secrets to Google's success? What role, if any, did luck play?
2. Describe the factors of production as they relate to Alphabet. How does this example demonstrate the foundations of free market economies?
3. What role do governments play in the day-to-day operations of a company like Alphabet? Describe some of the ways governments can help this global organization as well as ways that governments may hurt this organization.

Business Case #1: Alphabet: G is for Google