1. What are the two key axes that provide insights into the positioning of any given stakeholder group?
2. How do prescriptive dynamics provide insights into dealing with stakeholder issues through change?
3. Is it unethical to seek to influence stakeholder decision making in covert or hidden ways? Discuss.
4. Review Mini-case: Betta Import Export. What were the critical first steps for the senior managers at betta Imports towards increasing their influence on setting marketing strategy?
5. What were the benefits of developing a desired 'end state' stakeholder map in addition to the initial stakeholder map at Betta imports?