• What are the unique characteristics of the four P's in New Zealand foreign target market?
• Does New Zealand have niche markets inside of the target market that will provide additional marketing opportunities?
• Share examples of marketing of a similar product or service in New Zealand market and describe the four P's.
• Find and share an example of a marketing error in New Zealand market and describe how you will ensure your team does not face similar challenges.
• Find and share an example of a global or international marketing campaign that utilizes corporate social responsibility (CSR) to promote the global image of the global firm.