What are two characteristics necessary for the new website to be mobile$-$friendly?Answer$2.$ What types of multimedia would you recommend for the site and how would you optimize them? Recommend at least two specific and different types of multimedia.Answer$3.$ Suggest at least two new opportunities for conversion for the website and explain how they would support the website owner$$s goals.Answer$4.$ Would you create any backlink campaigns and landing pages for the site? If not, explain why not. If so$,$ give one detailed example of the target website, campaign content, and landing page