Question
What are your recommendations for U.S. retailers to help them restore businesses as they reopen their stores after they were forced to close their stores
What are your recommendations for U.S. retailers to help them restore businesses as they reopen their stores after they were forced to close their stores due to the pandemic.
Take the external environments into consideration and make recommendations or suggestions on the retailer's marketing mix (7Ps).
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Electronic Commerce
Authors: Gary Schneider
9th edition
538469242, 978-0538469241
