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What brand comes to mind when you say sexy female lingerie? What images come to mind for Victoria's Secret? What do the models look like?
- What brand comes to mind when you say "sexy female lingerie?" What images come to mind for Victoria's Secret? What do the models look like? What is the focus of the advertising? Does this focus reflect today's female culture? What do you think could be done to bring Victoria's Secret branding to a more relevant place?
- What brands compete with Victoria's Secret? What is their positioning
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