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What determines if a buyer is satisfied or dissatisfied with a purchase? OA. Whether or not they experience cognitive dissonance OB. The number of
What determines if a buyer is satisfied or dissatisfied with a purchase? OA. Whether or not they experience cognitive dissonance OB. The number of alternatives considered in the purchase decision OC. The amount of information gathered in the decision process OD. How others feel about the purchase OE. The relationship between consumer expectations and perceived product performance
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Quantitative Methods For Business
Authors: Donald Waters
5th Edition
273739476, 978-0273739470
