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What did you learn about marketing and Integrated Marketing Communications from this article? What changes to companies' brand image elements and strategies were discussed? What
What did you learn aboutmarketing and Integrated Marketing Communications from this article? What changes to companies' brand image elements and strategies were discussed? What are companies like Nike, Google, Kraft-Heinz, KFC, and Bacardi doing to instill brand loyalty and build brand equity during the COVID-19 pandemic?
https://www.prweek.com/article/1678186/brands-positioning-messages-during-covid-19
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