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What do these statements mean? Do they relate to marketing at all? Type as much as you can. 1) Polls and test audiences are not
What do these statements mean? Do they relate to marketing at all? Type as much as you can.
1) Polls and test audiences are not good are predicting the success of really revolutionary new products.
2) For the most part, the rational, conscious mind interferes with people's snap judgments.
3) In many circumstances, people will make the wrong snap judgment if they are asked to choose something that is outside of their range of knowledge.
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