• What do you think of the live-streaming market in China?
• What social media marketing strategies are you currently using? What do you think are its strengths and weaknesses?

• What do you think are the most noticeable changes and trends in the development of the live-streaming industry over the years?

• Which social media platforms do you think businesses should build their presence on?

• How should a company measure social media marketing success?

• Which techniques or technologies do you use to measure the quality of your social media campaigns? How do you use what you've learned when strategizing future campaigns?