What does ROI tell management? Which divisions have the best and worst or are they roughly the same? How do they compare? How could a division of this company improve its ROI? Give me an example of a specific action that could be taken to improve ROI.

What does Sales Margin tell management? Which divisions have the best and worst or are they roughly the same? How do they compare? How could a division of this company improve its sales margin? Give me an example of a specific action that could be taken to improve sales margin.

Please answer it as simple as possible

Divisions(Segments) ROI Americas CAP EMEA Channel Development All Other Segments Sales Margin ROI 109.27% 23.05% 27.46% 1203.13% -4.46% 25.29% 21.49% 13.48% 41.77% 7.32% 1 400.00% 1 200.00% 1 000.0% 800.00% 600.00% 400.00% 200.00% 0.00% 46% EMEA Channel Development Americas CAP All Other Segments 200 00% ROI