What does the term synergy mean, and what kinds of synergy should strategic planners seek to achieve? What are Porters generic competitive strategies and how do they differ?

3. Is it impractical to ask highly competitive managers in the United States to cooperate with their competitors as suggested by the business ecosystems model? Explain.

4. What are the four basic steps in the strategic management process? What can strategic planners do to keep their strategies internally consistent and up-to-date?

5. Discuss the relative advantages and disadvantages of the following four forecasting techniques: informed judgment, scenario analysis, surveys, and trend analysis.

6. How does social media impact strategic planning? and what should managers do to effectively leverage social media?