1. What has changed in Ivey Publishing's operating environment? What effect did these changes have on the organization?
2. Is buying a case or getting it for free elsewhere an ethical or financial issue for students?
3. When faced with a dilemma, what factors will influence whether or not a person makes an ethical decision? Which of these factors might affect whether a student pays for a case or pirates a copy?
4. What specific constraints does Ivey Publishing face in its efforts to influence case buyers?
5. What concrete steps has Ivey Publishing already taken to persuade students to pay for cases?What others steps could Ivey Publishing take to persuade students to pay for cases?