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What is a disadvantage of a worldwide area structure? Multiple Choice Decision making is centralized and subsidiaries cannot customize to local marketing needs. Firms that
What is a disadvantage of a worldwide area structure? Multiple Choice Decision making is centralized and subsidiaries cannot customize to local marketing needs. Firms that use this structure tend to have a high degree of diversification. The structure encourages fragmentation of the organization into highly autonomous entities. It does not facilitate local responsiveness
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