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What is a specialized group of consumers and employees whose identification and activities center revolve around the brand? Group of answer choices Brand community Customer
What is a specialized group of consumers and employees whose identification and activities center revolve around the brand? Group of answer choices Brand community Customer club Insiders' club Frequency flyer club Company alumni
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Introduction To The Hospitality Industry
Authors: Clayton W Barrows, Tom Powers
7th Edition
0471782769, 9780471782766
