What is Artificial Intelligence?Artificial intelligence (AI) is wide-ranging branch of computer science concerned with building smart machines capable of performing tasks thattypically require human intelligence. This a basic definition. AI is super sophisticated and makes lives a lot easier by thinkinghumanly. It can perform things that humans do normally and can create moreefficient aspects to life or even in marketing. It is something that can change the world and human civilization and it will have a great impact on marketing. The aspect of a machine or software actually "thinking" is sort of what artificialintelligence is. It is theendeavor of replicate or simulate human intelligence in machines. This is groundbreaking and will change the marketing world and it already has, AI is the future.

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