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What is Customer Lifetime Value ( CLV ) ? A . An optimization tool to predict the best new product that is balanced in attributes

What is Customer Lifetime Value (CLV)?
A.
An optimization tool to predict the best new product that is balanced in attributes
B.
It is a type of a regression analysis
C.
A measure of customer dissatisfaction over time
D.
The total profit that a customer contributes to the firm over the time
E.
None of the above

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