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What is emphasized in the 'Market Research' phase of product development? Financial Planning Technology Selection Brand Development Understanding User Needs
What is emphasized in the 'Market Research' phase of product development? Financial Planning Technology Selection Brand Development Understanding User Needs
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Strategic Management Concepts and Cases
Authors: Jeffrey H. Dyer, Paul Godfrey, Robert Jensen, David Bryce
1st edition
978-1119134763, 1119134765, 978-0470937389, 470937386, 978-1118976586
