Question
What is loss aversion? The ability of humans to exercise complete self control in high stakes situations to avoid losing. The tendency to focus more
What is loss aversion?
The ability of humans to exercise complete self control in high stakes situations to avoid losing.
The tendency to focus more on the loss than the gain.
The temptation company's face to invest in questionable techniques to avoid losing money.
The tendency of an individual to invest all of their resources to avoid losing.
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The correct answer is The tendency to focus more on the loss than the gain Loss aversion is a c...
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
