What are the key essentials for a strategic alliance to be a success?

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International Marketing And Export Management

ISBN: 9781292016924

8th Edition

Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr

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Question Posted: Feb 07, 2024 02:02 AM

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What are the key essentials for a strategic alliance to be a success?

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Strategic alliances like business agreements or partnerships where two or more entities meet to achi...View the full answer

International Marketing And Export Management

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