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What is NOT true about innovation / new product development? A common mistake of writing a product development plan is not including detailed steps for
What is NOT true about innovationnew product development?
A common mistake of writing a product development plan is not including detailed steps for after the product launch.
The biases of managers can play a role negative or positive
Innovation can only be in terms of product not in place, distribution, promotion, or price
It is important to to make it clear who is the original creator
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