What is the average value of a loyal customer (VLC) in a target market segment if the average purchase price is $60 per visit, the frequency of repurchase is every month, the contribution margin is 21%, and the average customer defection rate is 29%? If a continuous improvement goal is set of a 24% defection rate next year and 19% two years from now, what are the revised VLCs over their average buying life? Do not round intermediate calculations, Round your answers to the nearest dollar. For defection rate = 29%, VLC = $ For defection rate = 24%, VLC = $ For defection rate = 19%, VLC = $