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What is the benefit of Facebook s Audience Insights tool providing information about users who are already connected to an event hosted by your organization?
What is the benefit of Facebooks Audience Insights tool providing information about users who are already connected to an event hosted by your organization? More than one answer may be correct.
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People who do not frequently interact with your brand may have attended your event; additional information allows you to target them for higher engagement with your organization.People who do not frequently interact with your brand may have attended your event; additional information allows you to target them for higher engagement with your organization.
People who have attended an event hosted by your organization already have a connection to the organization; more information about those people can help strengthen the connection they feel to the organization.People who have attended an event hosted by your organization already have a connection to the organization; more information about those people can help strengthen the connection they feel to the organization.
It is important for organizations to keep a list of people who attended their events so that they know who to include on their mailing lists.It is important for organizations to keep a list of people who attended their events so that they know who to include on their mailing lists.
Because these users are already connected to your organization, it is not beneficial for the Audience Insight tool to provide additional information about them.
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