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What is the difference between a metric and a KPI? Nothing: KPls and metrics are the same thing. A KPI is a metric that helps

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What is the difference between a metric and a KPI? Nothing: KPls and metrics are the same thing. A KPI is a metric that helps you understand how you are doing against your objectives KPIs are marketing tools; metrics are analytics tools. KPIs are just numbers, metrics are measurements

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