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What is the difference between personalization and customization, as applied to e - commerce technologies? Question 3 options: Personalization is any type of adjustment made
What is the difference between personalization and customization, as applied to ecommerce technologies? Question options: Personalization is any type of adjustment made to a product by the user; customization refers to a business changing a product or service for the user. Personalization refers to adjusting marketing messages for a specific consumer; customization refers to adjusting a product or service based on a user's preferences Customization refers to adjusting marketing messages for a consumer; personalization refers to adjusting a product or service based on a user's preferences. Customization is any type of adjustment made to a product by the user; personalization refers to a business changing a product or service for the user. There is no difference. Both terms refer to changing a product or communication for the consumer
What is the difference between personalization and customization, as applied to ecommerce technologies?
Question options:
Personalization is any type of adjustment made to a product by the user; customization refers to a business changing a product or service for the user.
Personalization refers to adjusting marketing messages for a specific consumer; customization refers to adjusting a product or service based on a user's preferences
Customization refers to adjusting marketing messages for a consumer; personalization refers to adjusting a product or service based on a user's preferences.
Customization is any type of adjustment made to a product by the user; personalization refers to a business changing a product or service for the user.
There is no difference. Both terms refer to changing a product or communication for the consumer
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Entrepreneurship
Authors: Andrew Zacharakis, William D Bygrave
5th Edition
9781119563099
