Answered step by step
Verified Expert Solution
Question
1 Approved Answer
What is the general external environment OF THE CASINO BUSINESS Conduct a Porters 5 Forces Analysis, what is the biggest threat / opportunity ? For
What is the general external environment OF THE CASINO BUSINESS
Conduct a Porters Forces Analysis, what is the biggest threatopportunity
For well over fifty years the casino business has been on a roll, on its way to becoming a $ billionayear global industry. For much of that period, the United States has been leading the charge, accounting for nearly half the global gambling revenues as recently as Most of these revenues have come from Las Vegas and Atlantic City, magnets for gamblers from around the world. However, Las Vegas and Atlantic City have had to deal with increased competition from other locales. Revenues in other parts of the United States, from waterfront casinos in over a dozen states and Native American gambling locations, have exceeded those generated in Las Vegas and Atlantic City. More recently, the dominance of Las Vegas and Atlantic City in the global market had been challenged by overseas casino development in places like Macau, Singapore, Australia, South Korea, Malaysia, and Philippines. Other sites in Asia, such as Japan, Vietnam, Taiwan, and Sri Lanka, were in development as well.
US casino operators were expanding to open facilities in Asia or engage in mergers and acquisitions in an attempt to cash in on this local business, but would it be enough to return significant revenue to US firms? Casinos were also eager to embrace new types of gaming experiences that would attract Millennials who grew up playing video and mobile phone games. Was there enough demand to go around?
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started