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What is the Mayo Clinic's mission?Who are it's target customers and what is its relationship with these customers? What is the Mayo Clinic's marketing mix?Discuss
- What is the Mayo Clinic's mission?Who are it's target customers and what is its relationship with these customers?
- What is the Mayo Clinic's marketing mix?Discuss how the organization manages its marketing mix within its marketing strategy.
- How are the Mayo Clinic's partnering activities helping it to achieve its mission and strategy?
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Services Marketing Concepts, Strategies, & Cases
Authors: Douglas Hoffman, john Bateson
4th edition
1439039399, 978-1439039397
